For a business owner, the most valuable things you can earn from consumers is brand recognition and loyalty. However, it doesn’t always mean having flashy social media campaign in order to win the hearts of your potential customers. Instead, the ROI of SEO is often much greater than the money spent on this cross-platform advertising…
Automation is the process of using technology to allow for the completion of tasks with minimum human input. It has touched industries and services around the world in an increasingly drastic fashion. Many people think of automation as a recent phenomenon. In reality, automation is a process that has been going on since the very…
Are you tired of chasing down clients to pay their invoices in time? Do you feel as if it’s hard to keep track of your outstanding and paid invoices? It may be time to consider some freelance invoicing help. Invoices are the bread and butter of your business, but you shouldn’t be spending hours on…
Outsourcing gives you the freedom to access the expertise and services your business needs in a cost-effective way. While any organization can benefit from outsourcing, it’s particularly advantageous for start-ups and small businesses. When you’re operating with a small budget, outsourcing lets you access to top talent while reducing your costs. With this in mind,…
Introduce yourself and tell us about Cheekd? I’m Lori Cheek, an NYC based architect turned entrepreneur, founder, and CEO of Cheekd. A hyper-speed Bluetooth mobile dating app that removes the “missed” from “missed connections”. After working in architecture, & design for 15 years, I came up with an idea that led me into the world…
You likely have a rough idea of what is a CFO. A Chief Financial Officer focuses on helping your company with its financial growth. A business owner usually hires a CFO after the company has made its initial profits. Once the company reaches this stage, a business owner often finds it challenging to move to the next…
The e-commerce market has never been a larger behemoth. Its success is calling entrepreneurs to the digital realm to start up their own new e-commerce business. While few believe they are going to be the next Amazon, no entrepreneur doesn’t dream of success when they are starting a project. Success might take some luck, but…
It is a smart idea for entrepreneurs to set New Year’s resolutions as a way to take their business forward and improve. January is perfect for making changes because there are positive momentum and enthusiasm about the year ahead. Often, it is the changes made at the start of the year that stick. Of course,…
With the business world undergoing much strain getting the most out of your digital marketing strategy is crucial to ensure your business not only survives but adapts to the new social and economic environment. People having to spend time online, it has become important to start or improve your online presence. Exploring new ways to…
Being a business owner can be a demanding role as you work hard to ensure that all elements of your business are coordinated to maximize its success. One particularly important element to watch out for is your business’ security, especially when working online. With hackers and cyber criminals developing sophisticated malware, it is important to…
Introduce yourself and tell us about Voices.com. I’m David Ciccarelli, the co-founder, and CEO of Voices.com. Voices.com is an online marketplace connecting business people with creative service providers, namely voice actors, audio producers, musicians, and translators. Since founding the company, it has grown to over 1 million registered users from 160 countries around the world….
Introduce yourself and tell us about MIT BootCamps? I am Erdin Beshimov, Founder of MIT Bootcamps. We’re an educational program at MIT for entrepreneurs from around the world. As a startup venture within MIT, we’re an example of corporate innovation. In addition to MIT Bootcamps, I have co-founded Ubiquitous Energy, Inc., a solar tech company,…
Introduce yourself and tell us about Vampr? My name is Josh Simons. I am the co-founder and CEO of Vampr, a social-professional network that helps creatives discover one another, create new IPs, and monetize their work. We’ve been referred to variously as a ‘Tinder for Musicians’ or ‘LinkedIn for Creatives’ – the truth probably lies…
Everyone deserves time off when they work hard. This is why most UK employees are entitled to 5-6 weeks of annual leave a year. This time-off is in the hands of employees. When they’re designated a finite amount of holiday there’s a good chance that they’ll aim to use them conservatively. Everyone wants to use…
Making it in the business world isn’t easy. It’s a dog eat dog world out there, and even the best ideas can get snubbed out if the business model isn’t being approached in the best, most efficient way possible. However, making it as a business in the private sector is a great accomplishment. Being able…
How your customer service team handles customer complaints on calls, review websites, email, and more can have a profound impact on your business. A positive experience will keep your customers coming back to you. A negative experience can turn a customer away forever—and even hurt your chances of getting new customers in the future. Still,…
We live in a day in age where entrepreneurship is king. Modern celebrities are those who start and run successful ventures. We idolize those who chart their own course and determine their own destiny. Becoming a successful entrepreneur is extremely tough, but it’s a journey well worth taking. The question is, do you have what…
As a small business owner, you probably wear many hats. Depending on your priorities, you probably switch from CEO to marketing to an accountant in the blink of an eye. Sometimes you may even find yourself struggling to be a graphic designer or IT expert to no avail. That’s why it is essential to outsource…
Steps don’t come as big as expanding your business overseas. For a boss, it’s the ultimate sign that you’re on the right course. Of course, it’s also a path that’s lined with hazards along the way. After all, only 25% of firms make it to the fifteen-year mark, with 65% failing within the first decade…
Corporate responsibility is the steps that a company makes to be more socially responsible for its actions and the impact the business has on employees, stakeholders, and communities. Have a look at these healthcare business ideas. Being socially responsible covers how your company conducts business, manages its impact on the environment, treats its employees, and…